Digital Marketing for Arts Organizations:

Website Basics

Work with digital marketing expert Taylor to develop a website strategy for your arts organization!


Date: Tuesday, November 22nd

Time: 5-8pm

Location: Boardroom 1812-1177 W Hastings Street

Max Participants: 6

Cost: Free to the public

Description: Work with digital marketing expert Taylor to develop a website strategy for your arts organization over a nice cold beer. Whether you have a current website you are looking to improve or have never had a website before, come have a drink and learn industry strategies for:

  • Website structure and design
  • Best practices for user experience
  • Basic Search Engine Optimization tactics
  • Where a website fits in your larger marketing strategy

The first part of the workshop will focus on discussion around best practices for the web, with the second half being a hands on session where you can actually start building your site!

What to bring:

  1. Laptop/charger (Wifi access is provided)
  2. Your website or - if you don't have a current website - please sign up for an account with Squarespace* before the workshop so we can get down to business!
  3. Your favorite beer mug!

*Squarespace website not required, only our recommendation for those starting from scratch.


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